Tennis racquets play a crucial role in the game of tennis, consisting of a frame with a tightly strung net or string bed. These essential tools are typically made from lightweight materials such as graphite, carbon fiber, aluminum, or titanium, while the strings can be crafted from synthetic or natural materials like nylon, gut, or polyester. Available in various sizes, shapes, and weights, tennis racquets cater to players of all ages, skill levels, and playing styles, and are generally classified into three primary categories: power racquets, control racquets, and tweener racquets.
The tennis racquet market is witnessing remarkable growth, fueled by the sport’s rising popularity as a recreational activity among young and middle-aged individuals. As awareness of the health benefits associated with sports increases, more people are participating in tennis globally. This trend is particularly evident among older adults in developed nations such as Germany, France, and the United States. Tennis is known for its numerous health advantages, including improved aerobic fitness, lower resting heart rates and blood pressure, enhanced metabolic function, and increased bone density. Additionally, government initiatives supporting various sports are expected to create lucrative opportunities for the tennis racquet market in the coming years.
The global tennis racquet market is segmented into two main categories based on end-users: adults and children. In 2022, the adult segment dominated the market, driven by initiatives from governing bodies and the incorporation of advanced technologies like augmented reality (AR). For instance, on May 12, 2023, the Lawn Tennis Association (LTA) in Great Britain launched training programs, online booking systems, digital portals, and AR technologies to attract a younger audience, making tennis more accessible and enjoyable for all.
North America led the global tennis racquet market in revenue in 2022, with the United States and Canada at the forefront. These countries are well-known for their sports facilities and infrastructure, hosting major sporting events. The increasing awareness of a healthy lifestyle linked to tennis is expected to further drive market growth. A heightened fitness consciousness across various age groups has led to increased sports participation, benefiting both public health and the economy. The growing popularity of tennis as a recreational sport among youth has also played a significant role in this trend.
According to the United States Tennis Association (USTA), tennis participation in the US rose by 1 million players in 2022, with over 23.6 million individuals engaging in the sport for the third consecutive year. Similarly, a report from the Physical Activity Council (PAC), released on March 14, 2023, indicated a 1 million player increase in tennis participation in Canada during the same year.
Prominent players in the global tennis racquet market include Yonex Co., Ltd., Sumitomo Rubber Industries Ltd., Head, Babolat, Wilson Sporting Goods, Gamma Sports, Pacific Holding GmbH, Maus Frères SA, Authentic Brands Group LLC, and Freewill Infrastructures Pvt. Ltd. These companies are committed to delivering high-quality products that meet customer demands and are actively investing in research and development while launching new offerings.
The overall size of the global tennis racquet market has been assessed through a combination of primary and secondary research methods. According to researchandmarkets.com tennis racquet market will grow from 543M to 906M in the nearest feature. Extensive secondary research was conducted using both internal and external sources to gather qualitative and quantitative market data. Additionally, numerous primary interviews with industry participants were carried out to validate the data and gain deeper analytical insights. Participants included industry experts such as VPs, business development managers, market intelligence managers, and national sales managers, along with external consultants like valuation experts, research analysts, and key opinion leaders specializing in the tennis racquet market.