With its disruptive approach, the ATP is radically changing the way tennis fans experience the sport through technology at the Nitto ATP Finals. This forward-thinking direction will enthrall audiences and give them a better experience of the game. Even better, this event has earned a name for itself in very fierce competitions, with the ATP…
Changes are on the horizon with wearable sensor technology for athletes who stand to gain major competitive advantages. The new electronic gadgets have been successfully tested with Chinese badminton players, indicating a possible beak in technology for monitoring and improving sport performance. By incorporating immediate feedback in monitoring systems on flexible sensors, performance will now…
This is the first time ever that AI has been put to use by researchers at the Karlsruhe Institute of Technology (KIT) and the University of Duisburg-Essen for interpreting athlete emotions. They have successfully developed a system using sophisticated computer-assisted neural networks that decodes emotional states by observing players’ body language during live matches, with…
Illumination of outdoor tennis courts is crucial for the players’ and spectators’ enjoyment. The right amount of light provides visibility and magnifies safety and fun during a match in poorly lit conditions. Key Considerations for Outdoor Tennis Court Lighting Lighting of outdoor tennis courts involves consideration of many factors to achieve optimal conditions. Here is…
The global tennis racquet market is thriving at a very high level owing to the innovative business ways along with the advancing technologies and changing trends. This market is expected to perform well by 2025 along with the ever-increasing interests in sports aficionados and the ever-expanding digital platforms for sports engagement. Although the degree of…
In an unprecedented revolution, IBM juxtaposes behavioral analysis to revolutionize tennis watching at Wimbledon; the technique is utilizing Watson AI engine not just to perceive the emotion of the players but also to assess noise levels and movement of the crowds and players. It is a novel mechanism that can automatically generate highlight videos synonymous…
The International Tennis Hall of Fame in Newport showcases a fascinating display of tennis racquets, illustrating the remarkable evolution of technology within the sport. While icons like Roger Federer, Rafael Nadal, and Novak Djokovic often capture the limelight, the technological advancements that support the game are equally significant in shaping its future. Tennis happens to…
As a leading player in digital services and consulting, Infosys made sure the horse goes a long way in keeping the Australian Open digital innovation partnership tied up through 2026. Infosys will now continue to utilize highly innovative technologies such as Big Data, Analytics, Artificial Intelligence, Virtual Reality, and Cloud among others, to enhance the…
This year, the Indian Wells tennis contest, cherished as the “fifth Grand Slam,” is poised for a great facelift thanks to a new surface. After 25 years of using the old Plexicushion surface, the organizers have chosen to lay Laykold, the same surface used for the Miami Open and the US Open. Such a change…
Anticipation builds up for yet another Australian Open as match day seems to be saturating the air for tennis enthusiasts. This time, in the men’s singles semifinal, be ready as superstars Novak Djokovic and Alexander Zverev will square off in Melbourne. No doubt, a scintillating contest is expected between this Serbian maestro and the German…