The Women’s Tennis Association (WTA) has announced a new partnership with Masimo, introducing the Masimo MightySat™ to enhance athlete wellness and performance monitoring on the women’s tennis circuit. The WTA’s Sport Sciences and Medicine (SS&M) team will now integrate the MightySat pulse oximeter into their health protocols, providing players with cutting-edge, noninvasive health insights. MightySat…
A recent study utilized Artificial Intelligence (AI) and machine learning (ML) to investigate the factors that contribute to the success of elite junior female tennis players. By analyzing game statistics and career progressions, researchers aimed to identify key variables that influence players’ transition from junior tournaments to professional rankings, offering insights into the complexities of…
A new study from Liverpool Hope University suggests that playing tennis may be more effective than traditional gym workouts in preventing long-term muscle and bone issues, particularly among adults over 50. Musculoskeletal problems, which affect about one in four adults in the UK, include conditions like joint pain from osteoarthritis, weakened bones from osteoporosis, and…
As sports fans worldwide follow thrilling events like the US Open, AI is quietly reshaping tennis and influencing young minds with new educational opportunities. A recent IBM and Morning Consult study found that 55% of young tennis fans are optimistic about AI’s impact on sports, highlighting the importance of AI literacy for the next generation….
San Francisco-based tech company Courtmatics has introduced a revolutionary product called the Smart Dampener, designed to enhance the performance of tennis players by providing real-time analytics and feedback. This innovative device serves as a direct replacement for traditional racquet dampeners, seamlessly fitting onto the strings without altering the feel of the racquet. The Smart Dampener…
The competition among tech giants in augmented reality (AR) is intensifying. Meta recently released its Quest 3 headset, and Apple’s Vision Pro is set to debut early next year. Both platforms highlight entertainment features that blend the virtual and physical worlds, like digital board games and immersive movie screens. However, researchers at the University of…
Megha Gambhir, Co-founder & CEO of Stupa Sports Analytics, shares how AI and augmented reality (AR) are transforming sports broadcasting, creating immersive, engaging, and personalized experiences for fans. By integrating real-time data with AR, sports broadcasts are evolving to offer intuitive visualizations, enhancing storytelling through data-driven insights. Enhancing Fan Engagement with AI and AR AR…
The QLIPP Tennis Performance Sensor is making waves in the tennis world, providing players with a new way to analyze and improve their game. Available on Indiegogo, this cutting-edge device offers real-time stroke data, enabling players to elevate their on-court performance. How the QLIPP Sensor Works Compact and lightweight, the QLIPP sensor attaches directly to…
For years, Hawk-Eye has dominated tennis with its ball-tracking technology, offering video simulations of contested line calls at Grand Slam tournaments and providing fans with precise, calculated projections of the ball’s landing. However, Spanish start-up FoxTenn believes it can offer an even more accurate solution by capturing the actual moment of ball impact without relying…
Tennis superstar Iga Swiatek claimed she did not know the US Open would feature new VAR-style technology while British number one Cam Norrie welcomed the change. The US Open will feature VAR-style technology to further assist chair umpires with making the right decisions. Iga Swiatek was left confused when she discovered VAR technology would be…